Wednesday, February 25, 2009

www.paypal.com - one-derful




Classification of the website:
PayPal is an online payment service for individuals and merchants. Allows users to send money and bills to anyone with e-mail. It could be classified as an E-commerce website.
Traffic details:
Paypal has a current traffic rank of 1,208. For the 3 months, internet users who visit the site declined by 11.8 percent making it drop in the traffic ranking by 234. Thirty-seven percent of its users are from United kingdom and 30.2 percent are from United States making these two countries the top two countries using this site. For more information, go to:
http://www.alexa.com/data/details/traffic_details/paypal.com
Target Audience
Its market is the users who want to pay or get paid online. This website could also cater to other e-businesses and people who purchase items through the net.
General features/ functions of the website:
Make secure purchases without revealing your credit card number or financial information, shop using PayPal on eBay, get access on a growing user database and accept credit and debit cards with low transaction fees and allows you to get eBay tools.
Products and services available:
To pay online is the major service provided by paypal.com. Since it is prone to cyber crimes, paypal.com provides its users a purchase protection feature that would help them distinguish those real purchases from the fraudulent ones. Some of these features are:
· 100% protection against unauthorized payments sent from your account
This is to ensure that you are really paying for what you have bought. They do this by sending a confirmation of your transaction through your email. If ever you don’t recognize the said transaction, you can call their customer support team to check its authenticity. And if it is discovered as an unauthorized payment, they can file an unauthorized activity claim
· Dispute resolution on PayPal purchases
Paypal offers a Resolution Center – forum for dispute resolution- for you to directly communicate to the seller. This is if in case you haven’t received the good that you have paid or you got a different good.
· Purchase protection on eBay — PayPal Buyer Protection
PayPal buyer protection offers you a protection up to the full purchase price, including original shipping costs. This is not available for all products sold on eBay. In case the product is not covered by the program you can still access the buyer complaint policy.
Other services offered by PayPal are sending money and shopping online. For the companies it allows them to offer and sell their products online.


Business value of the website:
It lessens transactions costs due to the fact that payments could be made using the web. The privacy of the customer is protected because it does not need a customer’s financial information, it assures 100 percent protection from unauthorized payments and gives businesses and promises a 24/7 monitoring to help prevent fraud. Users will be able to utilize an efficient method of paying or receiving payments.

Critique of the website:
Located in San Jose, California, PayPal was founded in 1998 and was acquired by eBay in 2002.PayPal claims that it is a safer and easier way to pay and get paid online. The service enables global commerce by making payments feasible across different countries, currencies and locations. PayPal boasts that its’ service could provide a way to pay in any way whether it be credit cards, bank accounts, buyer credit and account balances without revealing financial information. The service became a global leader in online payment solutions having 153 million accounts worldwide. PayPal is available in 190 markets and 18 currencies around the world. And if its market will continuously grow, the available currencies will increase fostering a more efficient way of paying.
In early 2007, PayPal introduced an optional security key as an additional precaution against fraud. A user account tied to a security key has a modified login process: the account holder enters their login ID and password, as normal, but is then prompted to press the button on the security key and enter the six-digit number generated by it. This two-factor authentication is intended to prevent an account from being compromised by a malicious third party without access to the physical security key. If a user loses their key, they can alternatively authenticate by providing the credit card or bank account number listed on their account.(Wikipedia)
The key comes free with business accounts, but currently costs US$5.00 for personal users, with no ongoing fees The option of using a security key with one's account is currently available only to users registered in the United States, Germany and Australia. (Wikipedia)
This scheme that was introduced help the costumers to trust the site more and helped the site to gain more users. Not only this showed that a more secured site for money transactions but it also showed that they value the welfare costumers.

PayPal has won awards such as the 2007 Webware Awards for productivity, 2006 Webby Awards for best finance service site and People’s Voice Award and the 2002 SIIA Codie Awards for best e-commerce solution to name a few.
PayPal is a great service provider for its’ main purpose is to make payments be possible globally. Garnering a traffic rank of 1,208 in alexa.com, it is clear that PayPal has caught the attention of a lot of users that might be interested in the online payment services done by the website. One of the key features that attracted so many people around the world is the ability of the service to provide payment solutions without consolidating the users’ financial information. Another key factor that PayPal has tapped is the flexibility of the methods of payment that customers could use to make their payments. The website itself is simple, elegant and not that hard to navigate enabling easy access to information, easy online payments and non-threatening online procedures. The tabs at the top of the webpage are very accessible and it navigates to the different needs of users and it provides good accessibility on what PayPal has to offer. The site also posted Top Questions on their website to address popular questions that might be asked by first-time users. This is extremely helpful in the side of the users for it gives them an idea of what the site is and the prerequisites of availing the service that the site provides.

For the past 3 months, its users dropped significantly. Since it is an E-commerce site, the global recession that is experienced may be associated to this decline.

PayPal is a great website offering a simple yet effective solution for e-commerce and e-business transactions. Costumers can save time and effort by not having to go to places to pay certain bills. The service it provides not only gives a cost-efficient solution for businesses today but a much faster and reliable way of conducting payments and transactions through the net.

5 comments:

  1. Electronica: this website review deserves a page in some internet or gizmo magazine for its thoroughness.

    However, we believe that the information stated above could have been presented in a more organized manner? Perhaps by making use of headings and subtitles?

    Furthermore, although eager internet junkies would find this review interesting, some people would find reading this review tiring because of its text-heaviness characteristic.

    ReplyDelete
  2. Paypal, has been around for quite sometime now, and I personally believe that it is a safe and effective method of transacting via the internet. The sellers are protected and so are the buyers because of the security key. it takes away the need for a meet and greet pickup or transportation costs because in order to look for the product you want, you can just sit at home and surf. Another good thing is that it is globally recognized and available.
    there is only the danger of a hacker being able to find a loophole in their system and getting very important information and using it for their own profit - 99 stars

    ReplyDelete
  3. -Jjam Ppong-

    There's not much to say about Paypal.com. Despite its own setbacks (that of hacking which it has solved immediately and few others), we know just how useful this website is. The fact that it has been used for along time now, proves how efficient it is for executing its objectives. It's a one way ticket to E-commerce businesses.

    I find the website review very informative and detailed despite being long. Heavy but accurate.

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  4. this website has more to offer. we really need this one especially that e-commerce businesses are sprouting evidently. :)

    as for this website review, it's so informative and heavy.:)i have to quote what reyneil has said:

    "Furthermore, although eager internet junkies would find this review interesting, some people would find reading this review tiring because of its text-heaviness characteristic."

    he's right. :)

    ReplyDelete